LiveRamp data marketplace

Search LiveRamp's marketplace of third-party segments across many providers, then pick and distribute.

What the agent does

Search LiveRamp's data marketplace from inside DS-1. Describe what you are after and the agent surfaces matching third-party segments across the marketplace's many providers, so you can compare options and syndicate the ones you want without leaving the platform.

Marketplace or partner audiences

Both search third-party data, but they are built and priced differently.

	LiveRamp marketplace	Dstillery partner audiences
How segments are built	Single signals, static demographic lists, or declared survey data; matched on basic overlap or single-site visits	Sector-specific partner data layered into the multimodal AI engine and synthesized with browsing, search intent, and CTV viewership across 400M+ devices
Refresh	Built once, refreshed weekly or monthly at best	Rescored every 24 hours across 400M+ devices
Activation	Traditional syndication pipelines, which can add processing delay	User segments, curated PMP deals across 7 SSPs, custom bidding, predictive contextual, and social via LiveRamp
Pricing	Varies by data provider	30% of media, capped at $2.50, or a $1.40 CPM

Use the marketplace for breadth: provider variety, niche categories, and segments you already buy elsewhere. Use partner audiences when modeled, current intent matters more than catalog size.

Walk through a search

Step 1. Describe what you are after

Give the agent a topic, behavior, or audience type in plain language, for example tennis players.

Step 2. Review the segments

Matching segments land on the canvas under Marketplace segments, grouped by provider with a count beside each name. DS-1 reports the total it found in chat.

Every row carries the detail you need to compare like for like:

• Full taxonomy path, so you can see exactly where a segment sits in the provider's hierarchy.

• CPM, for cost comparison across providers.

• Records, the segment's size.

• Country, which matters when a provider lists the same segment per market.

• Already subscribed, flagged on segments you can use without buying again.

Scroll the canvas to compare across every provider in the result set.

Not quite right? Use the suggestion chips to broaden the search or start on a different topic, or chat with DS-1 to tailor the results.

Step 3. Select and distribute

Tick the segments that fit the campaign. The bar at the bottom tracks the count and names the destination it will send to, with Clear to reset and Distribute to send.

DS-1 subscribes to the segments and distributes them to the platform seat you chose. See Build and activate to a DSP or SSP for destinations and timing.